To sell your music directly to fans in Ghana, put your songs, merch and show tickets in one store, let fans tip you, and collect their contacts. On Paylead, fans pay by MoMo or card, downloads arrive instantly, merch can be paid on delivery, and every buyer joins your fan list.
What to sell
- Songs and albums as digital downloads, with extras like lyrics or a behind-the-scenes video: sell a digital download.
- Merch: T-shirts and caps as physical products with sizes: add a physical product.
- Show tickets: a payment link with a limit: how to sell event tickets.
- A fan club with exclusive drops every month, as a subscription (Pro).
- Tips from your tip page: how to accept tips.
Step by step
- Create your free Paylead account and set up your store's look.
- Add your first release as a digital product, with a link to the video or a preview in the description.
- Add merch, and a bundle of the album and a T-shirt: create a bundle.
- Put the store link in your bio, in every YouTube description and on your posters.
Why sell directly?
Streams pay little per play. A fan who buys the album, a T-shirt and a ticket gives you real money, and you get their contact so you can tell them about your next show.
What it costs
Online payments cost 4% + GH₵ 1. A GH₵ 30 song costs GH₵ 2.20; a GH₵ 150 T-shirt costs GH₵ 7. The Starter plan is free.
Frequently asked questions
Can fans abroad buy?
Yes, by Visa or Mastercard, as well as mobile money.
Can I sell beats to other artists?
Yes: how to sell beats online.
Can I sell merch with pay on delivery?
Yes, if you turn on pay on delivery for your store.
How do I reach my fans again?
Every buyer is added to Customers. Email or text them about new releases.
