The ChatGPT prompts that help most when selling online are specific ones: tell the AI who your buyer is, what your product does, the price in cedis, and the tone you want, then ask for one thing at a time. Below are 15 prompts you can copy for product descriptions, sales pages, social captions, WhatsApp replies, emails and ad ideas. Replace everything in [brackets]. Always read and edit what comes back, because AI gets facts wrong and sounds generic until you add your own voice.
How to get good answers
- Give context first. "I sell [product] to [who] in [city], price GH₵ [x]."
- Ask for options. "Give me 5 versions" beats one answer.
- Set the tone. "Friendly, simple English, like talking to a friend on WhatsApp."
- Correct it. "Shorter." "Less salesy." "Use Ghanaian examples."
- Never let it invent results like "10,000 happy customers" or fake reviews.
Product descriptions
1. A full description
I sell [product] to [who] in Ghana for GH₵ [price]. It [what it does]. Write a product description of about 150 words: a one-line hook, what's included, who it's for, and how they receive it. Simple English, no hype.
2. Benefits from features
Here are my product's features: [list]. For each one, write the benefit to a [type of buyer] in Ghana in one short sentence.
3. A better product name
Suggest 10 names for a [product] for [audience]. Short, clear about what it is, and easy to say.
Sales pages
4. A sales page outline
Create a sales page outline for [product] (GH₵ [price]) for [audience]. Include: headline, the problem, the solution, what's inside, who it's for and not for, 5 FAQs, and a call to action. Bullet points only.
5. Headlines to test
Write 10 headlines for a sales page selling [product] to [audience]. Mix: a result, a question, a "how to", and a "stop [mistake]".
6. Answering objections
List the 6 most likely reasons a [buyer] in Ghana wouldn't buy [product] at GH₵ [price], and a short, honest answer to each.
Social media and WhatsApp
7. A week of captions
Write 7 Instagram/TikTok captions for [product], one per day: 2 tips, 1 story, 1 behind the scenes, 1 customer question, 1 offer, 1 reminder. Under 60 words each, with one call to action.
8. Video hooks
Give me 10 opening lines for 30-second TikTok videos about [problem my product solves]. Each must make someone stop scrolling in 2 seconds.
9. WhatsApp status series
Write 5 WhatsApp status texts that build up to selling [product] over 5 days. Day 1 is about the problem, day 5 has the link.
10. Replying to "how much?"
A customer messaged "how much?" about my [product] (GH₵ [price]). Write a friendly reply that gives the price, one benefit, and the link to pay, in under 40 words.
Emails and follow-ups
11. A welcome email
Write a welcome email for people who just downloaded my free [lead magnet]. Thank them, give one quick tip, and tell them what I'll send next. Under 150 words.
12. A 3-email launch
Write 3 short emails to launch [product]: (1) announcement with an early price of GH₵ [x] until [date], (2) a story and FAQs, (3) last day reminder.
13. After the sale
Write a thank-you message for buyers of [product] that tells them how to get started, and asks for a review after 7 days.
Ads and ideas
14. Ad angles
Give me 5 different ad angles for [product] aimed at [audience] in Ghana. For each: the angle, a 20-word ad text, and an idea for the video or image.
15. New product ideas from questions
My customers often ask: [list questions]. Suggest 5 digital products I could sell them, with a price range in cedis for each.
Doing it inside Paylead
Paylead has AI writing built in. It can write product descriptions, review your listing, build a sales page with AI with checkout already on it, and draft email and SMS campaigns. Each plan includes a monthly allowance of AI writes. Want ideas first? Try the free digital product idea generator.
Frequently asked questions
Is it okay to use AI-written product descriptions?
Yes, as long as everything is true and you edit it to sound like you. Buyers can tell when copy is generic.
Will Google penalise AI content?
Google cares whether content is helpful and accurate, not who typed it. Thin, copied or misleading pages do badly however they were written.
Read next: how to write a sales page with AI and content ideas to sell digital products.
